
About Us
We are here for business owners with big visions who are ready to lead with clarity and purpose. We believe in people-powered progress and branding rooted in truth.
Our Mission & Vision
At RedPen Creative, our mission is to empower small businesses and purpose-driven founders with the brand clarity and creative strategy to grow with confidence. We envision a future where small businesses set the standard — thriving through truth, trust, and collective growth. This studio is here to make that future real.
Our Core Values
What We Belive
These values shape how we think, create, and connect with the people and purpose behind every project.
Creativity with Substance
Design should connect, not just impress.
We believe branding should feel like something. It should tell your story, reflect your values, and reach the people who matter most. It’s not about being flashy — it’s about being real.
Transparency Builds Trust
No ego, no fluff. Just real talk.
We say what we mean, and we don’t hide behind buzzwords or bloated proposals. You’ll always know what we’re doing, why we’re doing it, and how it helps your business grow. Honest communication is our foundation.
Our Core Values
What We Believe
Impact with Integrity
We build with people in mind, always.
Your brand isn’t just a logo. It’s a ripple effect. We design with empathy and intention — creating work that honors your mission, respects your audience, and contributes to something bigger than just “the bottom line.”
Shared
Success
When you grow, we grow.
We believe in the power of collective progress. Your wins are our wins. Every project is a collaboration rooted in mutual respect, where growth isn’t just possible — it’s shared. We rise together.
Purpose-Led Strategy
Every choice has intention.
We don’t do trends for trend’s sake. Every design, word, and system we build has a purpose behind it. Strategy comes first, always — so your brand isn’t just beautiful, it’s built to move you forward.
Our Process, Made Simple
From discovery to launch, our 5-step approach is designed to keep things clear, collaborative, and effective—so you know exactly what to expect every step of the way.
Step 1 --->
Consultation & Discovery
We learn about your goals, audience, and challenges to understand what success looks like for you.
Step 2 --->
Research & Analysis
We explore your industry, competitors, and audience to uncover insights and opportunities for growth.
Step 3 --->
Strategy & Proposal
We develop a tailored game plan with clear objectives, timelines, and recommended services.
Step 4 --->
Content & Design
We create intentional content and visuals that align with your brand and connect with your audience.
Step 5 --->
Testing & Publication
We test, refine, and launch your project—making sure everything runs smoothly and looks great everywhere.
What It’s Like to
Work With Us
- It’s collaborative, honest, and supportive.
- We meet you where you are.
- We speak human.
- And we guide you with systems that actually work.


Eman Mabrouk
Public Relations Director
With roots in fashion & PR, I craft fast-moving, dignity-centered campaigns using design, storytelling, and media to raise awareness and mobilize support.


Gina Saldana
Graphic Designer
Sr. Graphic Designer with 16+ yrs experience. Founder of RedPen, led 70+ digital projects, and create standout brand-aligned designs for print, web, and marketing.